Magazines Archives - 2008 February

RETAIL industry executive Chris Sprake has joined adidas Korea as its retail director.
He was most recently executive vice-president of operations for B&Q China, a division of Kingfisher
Group. Sprake had spent a decade as a divisional sales director of consumer products at LG Electronics and was buying director as well as operations director of Courts Singapore for four years.

“Adidas Korea has over 500 stores in South Korea and is opening many new ones this year. We even do made-to measure footwear now for running, football, basketball,” he said.

Sprake told RETAIL ASIA that South Korea will be the first country in the world to launch the global brand’s new store format. The new concept store is expected to make its debut next month.