Magazines Archives - 2008 April

SINGAPORE CHANGI AIRPORT’S Terminal 3 (T3) is home to Nuance-Watson’s newest Perfumes & Cosmetics Central Mega Store, which opened in February this year. The S$4.5-million (US$3.262-million) store brings withit luxury brands such as Amouage’s Jubilation, Gwen Stefani, Gucci by Gucci, Victoria’s Secret Beauty and Loewe fragrances. It includes a mini La Prairie treatment room that pampers customers with lavish caviar-based skin care.

The Michael Edwards Fragrance Finder kiosk, an interactive application at the store also helps customers find their desired fragrances. There is even a beauty concierge-service counter offering personalised shopping, beauty tips and giftwrap services. Said Ken Tse, managing director of Nuance-Watson (Singapore) Pte Ltd: “Our approach is to be in the ‘category killer’ in beauty by having the widest-possible range of brands and price points, recognising the diverse personalities and desires of our customers.”

In addition, the Nuance-Watson group has opened at T3 European casualwear boutique Marc O’Polo, along with what is said to be the world’s first FIFA Offical Store, a Samsonite store, an ethnic Asian keepsake-andapparel concept store and Tosto, an Italian-inspired deli.