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Magazines Archives - 2008 June
The way to better customer knowledge
and rewards
Story 6 - Focus -
Smart-card Technology
If rewards equal shopper loyalty, then knowing
what customers want is critical for malls and stores to be on top of the
game. Key players in the Philippines
are spot-on with the vital information — aided by smart cards. Tina
Arceo-Dumlao reports.
To read the
full article, get a copy of Retail Asia's June issue. To subscribe, please
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here. |
