Magazines Archives - 2008 September

Montblanc dresses the man up in liquidmetal
Story 10 - Products & Services

Montblanc Singapore Pte Ltd has launched a range of men’s accessories, composed of pieces crafted from liquidmetal.

The selection is aimed at the “modern, forward-looking generation”, fulfilling high aesthetic and technical demands, the company stated.

“Often referred to as the third revolution after the invention of steel and plastic, the properties of .... [liquidmetal] surpass those of any other metal,” it added.

The material, which is used in medical and aviation technology, and for highperformance sports equipment, is “twice as strong as titanium, has far greater elasticity than aluminium and is highly scratch-resistant”.

Montblanc has captured and combined the physical attributes of liquidmetal with “sleek, understated design to create a jewellery collection”, which the company has described as “irresistibly dynamic”.

The liquidmetal collection of rectangular pendant and chain, cufflinks with swivel fittings, bill clip and keyring in matte-satin finish “contrasts effectively with both the colour and surface finish of glossy stainless steel”, which features the Montblanc logo in relief, the company said.

The collection is already available at all Montblanc boutiques worldwide and from selected retailers.

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