Magazines Archives - 2009 October

DFP extends JDA solutions across the Philippines
Story 13 - Retail Technology

Manila-based travel retailer Duty Free Philippines (DFP) has extended its use of merchandising and category management solution by JDA Software Group in its stores country-wide so as to maximise sales and meet their customers’ demand.

The state-owned retailer, which sells perfume, jewellery, liquor, confectionery, cosmetics and electronic goods, among others, has eight outlets throughout the Philippines. In addition, its off-airport stores retail imported products that range from breakfast cereals to household appliances.

Said DFP’s division head for management information systems, Dino Belmonte:“Our main focus over the past 12 months has been the opening of the Northwing SM Cebu store, and the arrivals and departures stores at Ninoy Aquico airport terminal three and the new Davao International airport. With
our ‘mall inside a mall’ retail concept, our goal is to provide both international tourists and overseas workers with a wide choice of product lines, while increasing revenue.”

“Having the capability to secure the right product assortment in the right locations at the right time is vital to our success as a leader in the dutyfree retail industry,” said Michael Christian Khoo, DFP’s general manager.

JDA’s regional vice-president for Asia Pacific, Stephen McNulty, said in a statement that the solution enable retailers “to maintain the lowest inventory investment while sustaining superior service levels by
aligning product supply with consumer demand to increase sales, margins and consumer satisfaction”.

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