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Magazines Archives - 2012 July
J.Crew partners Lane
Crawford to set foot in Asia
Story 4 - News
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| J.Crew (right) has partnered Lane Crawford (above) to offer its
Autumn/Winter 2012 ready-to-wear apparel and accessories to
shoppers in Hong Kong and China. |
US apparel and accessories retailer
J.Crew will soon offer its range of Autumn/
Winter 2012 ready-to-wear apparel
and accessories to shoppers in Hong
Kong and China. The company revealed
last month that it has partnered Hong
Kong-based speciality store retailer,
Lane Crawford, to launch its collections
at select Lane Crawford stores in the two
markets by October this year.
Said Millard Drexler, J.Crew's
chairman and CEO: "We always want
to work with the 'best of the best', and
Lane Crawford was at the top of our
fantasy list. When it comes to editing
and presenting collections with a creative
and elevated point of view, no one does it
better. We are beyond excited to partner
with Lane Crawford to help introduce
J.Crew to Asia."
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The collections
will debut at
the Lane Crawford
ifc mall in
Hong Kong and
the Seasons Place
in Beijing, as well
as on the retailer's website, lanecrawford.
com, the company disclosed.
"We are thrilled to be collaborating
with J.Crew on this first-ever, unique
multi-channel project. J.Crew is renowned
in the US for bringing together an
exceptional level of quality and distinctive
styling, and paired together with Lane
Crawford's exclusive edit, we are very
excited to offer this unique experience to
the Hong Kong and Chinese markets,"
Andrew Keith, Lane Crawford's president,
added.
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