Magazines Archives - 2007 February

s.Oliver Launches Into India With Leading Local Partner
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EUROPEAN fashion-and-lifestyle company s.Oliver is planning to roll out its products in India. Together with Orient Craft Brands, the country’s leading manufacturer and exporter of high-fashion garments, it is expected to launch 60-80 points of sale under the s.Oliver brand by the end of the first five years of collaboration, and to report an annual turnover of €40 million (US$52.1 million).

The retailer’s foray into the Indian market follows other international brands, including Tommy Hilfiger, Louis Vuitton, Zara, Mango and Esprit.

While the deal was initially for a licensing agreement, s.Oliver will have the option to take up equal partnership in the foray. The company said the stores would offer premium European fashion and lifestyle products, including apparel, perfumes, shoes and accessories for both men and women. The first shop is expected ready by the first quarter of the year.

The s.Oliver group currently has more than 500 stores, 1,500 shop-in shops and several wholesale clients internationally.