Magazines Archives - 2008 March

Armani’s first travel-retail boutique opens in HK
Story 1

FASHION label Giorgio Armani has opened its first retail boutique at the Hong Kong International Airport (HKIA) Terminal 1 East Hall. Giorgio Armani Beauty, as the boutique is named, is jointly operated by Scental, L’Oreal’s luxury products division, and duty-free retailer Nuance Watson Hong Kong.

The 300sqm outlet features a catwalk-inspired walkway that leads passengers through the store towards a video wall showcasing the latest Armani fashion show. There are also tower showcases
of Armani fragrances, a make-up workstation and a section for skin-care products.

“The opening of Giorgio Armani Beauty at Hong Kong International Airport is another landmark development for L’Oreal Luxury Products Travel Retail Division and Nuance Watson (HK) at HKIA in cooperation with JC Decaux HK.

“This development demonstrates the dedication and the commitment of both companies to enrich the portfolio of brands available at HKIA and raise the standards of luxury for the beauty category to cater for the needs of HKIA travellers,” said Remi Chadapaux, general manager of Scental (L’Oreal Luxury Product Division).

Said Alessandra Piovesana, regional Managing director of Nuance-Watson (HK): “The new Armani opening once again underlines Nuance Watson HK’s commitment to bringing world-class
brands and innovative retail concepts to travellers at the HKIA.“[The] premiere of the new flagship
boutique would simply not have been possible were it not for the dynamic partnership between Armani, the airport authority, the operator and, more importantly, our customer.”


2008 March Stories:

POP & Signage Solutions - Technology ushers in a new era for signages in Singapore

Armani’s first travel-retail boutique opens in HK

Beijing Olympics boosting ad spend in China

L’Oreal to focus on men in Malaysia

Esprit looks to enter luxury market

Cartier appoints new regional manager

Competition outweighs customer needs in product launches

LG, GE in agreement to share patents for home appliances

Coty’s Rimmel goes to China

US gum-maker banks on Asia

Levi’s to close 36-year-old Manila plant

Deal with causes to cap shrinkage: Expert advises

Bond girl endorses Montblanc watch

New boardwalk to help boost economic growth in Sabah

Coming soon: MBO cineplexes across Malaysia

NRF 2008 – US retailers tackle green issues, grapple with looming recession

‘Go green’ gets big boost at annual convention

The Wal-Mart story: Making ‘Sustainability Sustainable

Store of the future

What do customers want from the shop floor?

Evolving business model: Sell solutions, not products

NRF Design Studio exchange: What makes for iconic identity?

Retail executives set new benchmarks in priorities for the year ahead

Interactivity with shoppers: Big trend

Who’s hot, what’s not on Wall Street’s list

NRF honours industry excellence

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