Magazines Archives - 2008 May

Top-end German kitchen sets up shop in China
Story 6

HIGH-END German kitchen brand bulthaup has opened a showroom in Shanghai, China, its largest in the world at 800sqm in floor area.

The bulthaup showroom, also the brand’s first in the Chinese market, is located on Nanjing Road right in the hub of other top luxury German brands.

Among the highlights featured are the latest b3 kitchen system model, with the most expensive show kitchen valued at €400,000 (US$618,218), and a 6m-long kitchen island that can accommodate 40 people.

The company creates and designs holistic solutions for living spaces geared towards the needs of a changing society and architecture.

Said Roland Spieth, director of export sales for bulthaup: “In the past few years, bulthaup has embarked on a triumphal course in the Asian luxury kitchen market.

“The rate of growth of our business in the different Asian markets has always been above 25% on an annual basis. But in 2007, we saw a doubling of our turnover [in] 2006.

“Given the extensive growth expected for this region, opening the largest bulthaup showroom worldwide in Shanghai was a logical step for us.”

In line with the kitchen brand’s design philosophy, “only natural materials are used, such as unpolished black granite and raw solid pine wood, specially imported from Denmark”, stated
the firm.




2008 May Stories:

Building a culture around hygiene and integrity: Singapore a model to watch in the region

Dairy Farm performs well despite uncertain climate

Customer service tops concerns despite slowdown

Chinese suppliers to hold prices steady

SM group posts first-quarter income gains in the Philippines

Appintment - Bobby Cheng Hoo Wah

Top-end German kitchen sets up shop in China

FJ Benjamin renews franchise for Guess

Orchard Road makeover begins

Swiss firm in Basel to invest in biotech facility in China

Visa updates list of compliant service providers

Aditya Birla Retail drives format expansion in India with Oracle technology

Annual growth for RFID market at 20.7%

Woolworths to extend self-checkouts to 70 stores by next month

TESCO shores up in Malaysia with SAS

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