|
|
|
 |
|
|
Magazines Archives - 2008 October RSR discovers what is vital to retailers IN recent findings by US-based Retail Systems Research (RSR), 93% of retailers polled across all spectra considered localising merchandise assortments important. Running from April-June 2008, the survey covered 79 respondents worldwide, of whom 25% said they had a presence in the Asia-Pacific. “While it’s not surprising to find retailers with fashion or seasonal assortments keen to tailor their merchandise to local demographic and psychographic profiles, it’s more counter-intuitive to find retailers selling basic merchandise interested in tailoring their assortments yet ... true. The proportions ... are consistent across retailers selling all types of merchandise,” the study reported.
To view full story, get a copy of Retail Asia. To subscribe, please download the subscription form from http://www.retailasiaonline.com/subscription.html |
||||||
| Site Map | ||||||
|
||||||